Bruce Eric Kaplan draws cartoons for the New Yorker when he's not writing for television (SEINFELD, SIX FEET UNDER). He talks to Fast Company's Ari Karpel about his cartoon-writing process and how persistence pays off in the article titled How “BEK” Crafts A New Yorker Cartoon.
"The struggling writer sent 10 to 15 cartoons every week. 'I was in my twenties, and I was crazy. I was just so sure that they were going to buy it that I just kept doing it. I never missed a week.' At first, his cover letters were polite and professional, but after a few years they degenerated. 'I would write crazy, crazy cover letters. I started out I was like, 'Here are 10 cartoons.' Then at the end I was just like, 'Here are 10 cartoons any other fucking magazine in the fucking world will buy except for you assholes.'"